If you're a podcaster, YouTuber, or content creator, you've probably heard the buzz about AI video editing tools. They promise to save hours of work, automatically find the best moments in your content, and turn long-form videos into viral shorts. But here's the problem: most of them want you to leave your professional editing environment behind.
Cola takes a different approach. Instead of making you upload videos to a web app and work with limited editing controls, Cola brings the power of AI directly into Adobe Premiere Pro—the industry standard for professional video editing.
The Problem with External AI Tools
Most AI video tools follow the same pattern: upload your video, wait for processing, download clips, then import them into your editor for final touches. This workflow introduces several friction points:
- Upload and wait times – Large video files take forever to upload, and you're stuck waiting for cloud processing
- Limited control – Web-based editors offer a fraction of Premiere Pro's capabilities
- Quality loss – Re-encoding during upload and download can degrade your footage
- Workflow disruption – Switching between apps breaks your creative flow
- Privacy concerns – Your content sits on someone else's servers
Cola's Native Premiere Pro Approach
Cola works as a native extension inside Premiere Pro. Your video files never leave your computer for processing. The AI analyzes your audio locally and makes edits directly in your timeline. This means:
Instant Results
No uploading or waiting for cloud processing
Full Control
Access to all Premiere Pro tools and effects
Your Privacy
Video files stay on your machine
Lossless Quality
No re-encoding or compression
Three Powerful Features in One Plugin
1. AI-Powered Reels
Cola's flagship feature analyzes your audio to find the most viral-worthy moments. The AI looks for:
- Strong hooks in the first 3 seconds
- Complete, standalone thoughts
- Emotional peaks—funny, inspiring, or controversial moments
- Quotable phrases with high energy delivery
It automatically creates vertical 9:16 sequences, centers faces in frame, and adds dynamic snap-zoom cuts at key moments. You go from a 2-hour podcast to 10 ready-to-post reels in minutes.
2. Intelligent Multi-Cam Editing
Recording with multiple cameras? Cola automatically switches between angles based on who's speaking. It supports up to 10 speakers and 10 camera angles, with intelligent wide-shot integration for cross-talk moments. What used to take hours of manual cutting happens automatically.
3. AI Captions with Style
Transcription with word-level timestamps, an interactive editor where clicking a word seeks to that moment in Premiere, and multiple export options: SRT files, native Premiere captions, or stylized MOGRT graphics. Your captions match your brand, not a template.
Why professionals choose Cola: You're not locked into a specific look or workflow. Every edit Cola makes is fully adjustable in Premiere Pro. Don't like where the AI made a cut? Move it. Want different caption styling? Change it. Cola gives you a starting point, not a straitjacket.
Built for Real Creators
Cola was designed by creators who were frustrated with the existing options. We didn't want another web app that treats Premiere Pro users as an afterthought. We wanted AI that enhances professional workflows rather than replacing them.
The result is a tool that respects your expertise while eliminating the tedious parts of editing. You still make the creative decisions—Cola just handles the grunt work.
Simple, Fair Pricing
Unlike subscription-heavy competitors, Cola uses a credit system where you only pay for what you use. Manual reel creation and podcast multi-cam editing are completely free. AI features cost 1 credit per minute of processed audio. No monthly fees eating into your budget when you're not actively editing.
Ready to Transform Your Editing Workflow?
Join thousands of podcasters and content creators who've made the switch to Cola.
Download ColaThe future of video editing isn't about choosing between AI and professional tools. It's about bringing them together. That's exactly what Cola does—AI power with Premiere Pro precision, working together in harmony.